Virtual Assistant Services


As a Virtual Assistant and Book Launch Manager, I joyfully serve behind-the-scenes
so that you are free to focus on what you’re made to do.


My responsibilities vary with each client, but most days you’ll find me . . .

– Creating, organizing, and executing social media plans and editorial calendars
– Editing and writing books, ebooks, blog posts, social media copy, email blasts, and newsletters
– Planning, writing, posting, and engaging with social media posts for clients
– Designing graphics for print, social media, or website content
– Managing the details of and running book launches (more on that below!)
– Casting vision for upcoming book releases and client projects

It has been my joy to work closely with dozens of authors, speakers, bloggers and companies including DaySpring Cards, (in)courage, Mercy House Global, Holley Gerth, Jennifer Dukes Lee, Kristen Strong, Shannan Martin, Jenni Burke, Monica Swanson, Dr. Saundra Dalton-Smith — and many more!


Kaitlyn Bouchillon is a rare find. She’s proactive and diligent while also creative and adaptable. Her work–whether it’s social media, editing, communication or content creation–is done with excellence. She approaches tasks with a can-do attitude and sincere desire to serve, which makes partnering with her a joy. Kaitlyn would be an asset to any individual, organization or project looking for a sharp mind and willing heart.
– Holley Gerth, Wall Street Journal bestselling author

I don’t have enough fingers and toes on which to count the times I’ve uttered these words to people: “You need to hire Kaitlyn Bouchillon.” My ministry wouldn’t be where it is today without Kaitlyn. She doesn’t simply meet my expectations. She exceeds them again and again, creatively delivering services with excellence and a gracious heart. I can’t recommend her highly enough.
– Jennifer Dukes Lee, author and nonfiction acquisitions editor

Having Kaitlyn on my team made all the difference in the world. From drafting tweets to posting updates on Facebook to simply brainstorming strategy with me, she made it possible for me to accomplish so much more. She needs very little direction and always completes tasks on time, and she helped me turn ideas into action. Kaitlyn is versatile, personable and talented – the exact combination that makes a perfect team member!
– Mary Carver, author and podcast host

If you’re launching (or re-launching) a book and want expert guidance from a skilled marketing professional, look no further. Kaitlyn is an effective book launch coach—professional, creative, organized, experienced, and a terrific communicator. She helped me implement a successful book re-launch campaign that included organizing a relaunch “street team” and strategic social media activities. The energy and care Kaitlyn brings to your project will inspire you and connect you with your target audience in ways you cannot yet imagine. You’re in good hands with Kaitlyn guiding your launch.
– Kelly Radi, MIPA GOLD Award-Winning Author


Book Launch Management:

I’ve had the joy of managing over 90 book launch teams for authors (both self-published and traditionally published) as well as on behalf of publishing houses. As a Book Launch Manager, I come alongside the author and publishing house to help you get your message into the world. This often looks like brainstorming, researching, strategizing, creating marketing plans, designing graphics, and writing copy.

Part-coach and part-cheerleader, it’s my joy to create launch teams that are not only effective for the author and/or publishing house (especially when it comes to social media shares and book reviews), but are truly enjoyable for members. It delights me to hear members say “this is the best launch team experience I’ve ever had.” I want everyone involved to have a great experience — author, publishing house, and launch team members.

Although I’ve worked behind-the-scenes for a dozen additional titles that are not pictured below, the following reflects some of the book launch teams I have managed:

Well SaidShes Not Your EnemyThe Ballot and the Bible






Tell Me the Dream AgainSo God Made a MotherP.S. It’s Gonna Be GoodFeminist Prayers for My DaughterStrong like WaterDouble the LiesThe Book of Common Courage






Giving Your WordsLive Your Truth and Other LiesIf Mama Ain't HappyThe Clutter FixA Curious Faith: The Questions God Asks, We Ask, and We Wish Someone Would Ask UsBeyond the Darkness: A Gentle Guide for Living with Grief and Thriving after LossThe Path to PeaceLife Can Be Good Again






Designed to LastDivine DisruptionThe Simple Difference: How Every Small Kindness Makes a Big ImpactCourageous Kindness: Live the Simple Difference Right Where You AreAll That is SecretTo Light Their Way: A Collection of Prayers and Liturgies for ParentsFood Saved Me






The Ultimate Book of Outfit FormulasKnown: How Believing Who God Says You Are Changes EverythingCourageous InfluenceMy Essential Oil CompanionThe Miracle MomentThe Well-Watered Woman: Rooted in Truth, Growing in Grace, Flourishing in FaithCourageous Joy






Love-Centered Parenting: The No-Fail Guide to Launching Your Kids100 Daily Acts of Friendship for Girls: A DevotionalThe Sweet FluffMake Their Day: 101 Simple, Powerful Ways to Love Others WellSo Worth Loving: How Discovering Your True Value Changes EverythingCourageous SimplicityThe Advent NarrativeSearching for Certainty






The One Year Daily Acts of FriendshipThe Powerful Purpose of Introverts: Why the World Needs You to Be YouAwaking Wonder by Sally ClarksonThe Lazy Genius Way: Embrace What Matters, Ditch What Doesn't, and Get Stuff DoneExpecting Wonder: The Transformative Experience of Becoming a MotherJoyKeeper: 6 Truths That Change Everything You Thought You Knew about JoyAdventuring Together: How to Create Connections and Make Lasting Memories with Your KidsSaying Yes in the Darkness: 7 Weeks in the Book of Psalms (Get Wisdom Bible Studies)






Leading Wherever You Are: 7 Weeks in the Book of Joshua (Get Wisdom Bible Studies)Living for What Really Matters: 7 Weeks in the Book of Philippians (Get Wisdom Bible Studies)Grace Looks Amazing on You: 100 Days of Reflecting God’s LoveStay: Discovering Grace, Freedom, and Wholeness Where You Never Imagined LookingShift by Abby McDonaldChasing Vines by Beth MooreTry Softer by Aundi KolberHealing Together by Anne Marie Miller






Strong Brave Loved by Holley GerthTransforming Your Thought Life: Christian Meditation in FocusBreaking Anxiety's Grip by Michelle BengtsonHow Much Is a Little Girl Worth? by Rachael DenhollanderWhat Is a Girl Worth? by Rachael DenhollanderMaster Organizer of Mayhem by Kristi CloverA Redesigned Life by Tracy SteelConfident Moms, Confident Daughters by Maria Furlough






Back Roads to Belonging by Kristen StrongBoy Mom by Monica SwansonLulus Cafe by T.I. LoweMore for Mom by Kristin FunstonHow the Light Gets In by Jolina PetersheimRemarkable Hope: When Jesus Revived Hope in Disappointed PeopleMemory Making Mom by Jessica SmarttFreedom by Jennifer Renee Watson






Brunch at Bittersweet Cafe by Carla LaureanoHope Your Heart Needs: 52 Encouraging Reminders of How God Cares for YouIt's All Under ControlIt's All Under Control: A Journey of Letting Go, Hanging On, and Finding a Peace You Almost Forgot Was PossibleMade Like Martha: Good News for the Woman Who Gets Things DoneRise Up by Vanessa MyersBeing Brave by Kelly JohnsonFiercehearted: Live Fully, Love Bravely






Anchored In by Micah MaddoxDo You Know You're Already Amazing? by Holley GerthChoose Joy by Mary CarverPeace for a Lifetime by Lisa Murray







Kaitlyn is my go-to for launch team and social campaigns. She does a great job on the content side, providing strategic ideas and easy tips and instructions, while also working seamlessly with authors to ensure they have what they need and feel comfortable engaging with their teams and on their social and email platforms. When Kaitlyn is at the helm, I feel confident that we’re going to get great results and everything will run smoothly and on time. She’s a joy to work with and will always be my first call!
– Cassidy Gage, Marketing Director Tyndale House Publishers

Kaitlyn was a true rockstar during the launch of my book, Expecting Wonder. I don’t know how I could have managed a book launch (especially during a pandemic) without her leadership, energy, and creativity. She made it possible for me to fully enjoy being part of my launch group, and I could simply interact and have fun with the team because I knew she was behind the scenes taking care of every detail and handling every hiccup. Hiring Kaitlyn is the single best decision I made during the book marketing process.
– Brittany Bergman, author of Expecting Wonder

Kaitlyn is one of the best launch team managers I’ve ever worked with. She is organized, communicative, upbeat, proactive, encouraging, and very clear with everything she manages. There have been a few times on teams when the unexpected came up, and Kaitlyn was able to gracefully pivot and still lead the team to success! She makes the process enjoyable for our authors, and she makes it easy for me! She is top-notch, and I look forward to continuing to work with her on launch teams.
– Erin Smith, Marketing and Social Media Manager for Baker Publishing Group

Kaitlyn Bouchillon has been a wonderful partner in launching several of my author’s street teams. I’ve partnered with her on Nonfiction and Fiction book releases and have been so pleased with the results! She is incredibly organized, an excellent communicator and strives to meet all of our objectives set prior to the launch. She energizes the street team in way that makes each participant excited to launch the book. I’m so grateful for Kaitlyn’s expertise and look forward to working together again in the future!
– Kristen Magnesen, Senior Marketing Manager Tyndale House Publishers

Hiring Kaitlyn to manage my very first launch team was the best decision I could have made. Being new and unfamiliar to the process, I was so glad to have Kaitlyn walk me through the steps and take care of the details I couldn’t. She is organized, friendly, and communicates clearly as she engages with the launch team and keeps you updated and engaged. Her smooth management of the team provided so much peace of mind!
– Jenn Schultz, author of She’s Not Your Enemy

I absolutely loved working with Kaitlyn Bouchillon on my book launch. She went above and beyond. She gently kept me on track, gave wise advice, and was a patient and gracious listener when hiccups occurred (because they will occur). I truly felt valued and cheered for by her and HIGHLY recommend her. I am almost a month out from launch and she is STILL providing tips and keeping track of my reviews even though this is beyond the scope of our contract. I am a big KB fan!
– Tracy Steel, author of A Redesigned Life

Kaitlyn is dependable, organized, and extremely knowledgeable. She managed my book launch team with excellence. Her attention to detail, kind approach, and know-how, brought me peace of mind and helped launch my book successfully. I highly recommend Kaitlyn’s VA services. She is such a gift to writers! Kaitlyn brings her affinity for books, beautiful graphics, and administration to the table so that you are freed to focus on what’s most important to you.
– Katie M. Reid, author of Made Like Martha

Kaitlyn Bouchillon made How the Light Gets In‘s launch so successful because she kept my large street team organized and informed, which served as my book’s social media engine, propelling my physical book launch, such as radio interviews and book signings. Kaitlyn is a perfect blend of organization and enthusiasm. It was an absolute JOY to work with her, and I hope I get the chance to work with her again!
– Jolina Petersheim, bestselling author of How the Light Gets In


As an author myself and an avid reader (I was the girl who ate dinner with a fork in one hand and a book in the other), I truly believe in the power of story. Long before I was a book launch manager, I was a launch team member. When time allows in between VA work and the launch teams I’m managing, I continue to support authors and messages I believe in as a launch team member. Here are some of the titles I have supported as a launch team member:

Start with Hello: (And Other Simple Ways to Live as Neighbors)The Lord Is My Courage: Stepping Through the Shadows of Fear Toward the Voice of LoveHope Anyway: Welcoming Possibility in Ourselves, God, and Each OtherWhen Thoughts and Prayers Aren't Enough: A Shooting Survivor's Journey into the Realities of Gun ViolenceBecoming All ThingsThe Helper: Growing as an Enneagram 2 (60-Day Enneagram Devotional) This Too Shall Last: Finding Grace When Suffering Lingers by K.J. RamseyFierce, Free, and Full of Fire: The Guide to Being Glorious You






Suffer StrongFrom Lost to FoundIn Want and PlentyBeginner's Pluck: Build Your Life of Purpose and Impact NowWelcome to Adulting Survival Guide: 42 Days to Navigate LifeBeholding and Becoming by Ruth Chou SimonsThe Middle Matters by Lisa-Jo BakerGlorious Weakness: Discovering God in All We Lack






The Next Right Thing: A Simple, Soulful Practice for Making Life DecisionsMisfit Table: Let Your Hunger Lead You to Where You BelongTrue You: Letting Go of Your False Self to Uncover the Person God CreatedThe Ministry of Ordinary Places: Waking Up to God's Goodness Around YouGirl Wash Your Face by Rachel HollisIf You Only Knew by Jamie IveyFree of Me by Sharon Hodde Miller Church of the Small Things: The Million Little Pieces That Make Up a Life






Of Mess and Moxie: Wrangling Delight Out of This Wild and Glorious LifeCultivate: A Grace-Filled Guide to Growing an Intentional LifeA Family Shaped by Grace: How to Get Along with the People Who Matter MostNever Unfriended: The Secret to Finding & Keeping Lasting FriendshipsLove Lives Here: Finding What You Need in a World Telling You What You WantThe Broken Way by Ann VoskampThe Magnolia Story by Chip and Joanna GainesAll the Pretty Things: The Story of a Southern Girl Who Went Through Fire to Find Her Way Home by Edie Wadsworth






Falling Free: Rescued From the Life I Always Wanted by Shannan MartinGiddy Up, Eunice: Because Women Need Each Other by Sophie HudsonWild and Free: A Hope-Filled Anthem for the Woman Who Feels She is Both Too Much and Never EnoughThe Gift of Friendship by Dawn CampOut Of Sorts by Sarah BesseyGirl Meets Change: Truths to Carry You Through Life's TransitionsFor the Love: Fighting for Grace in a World of Impossible StandardsSimply Tuesday: Small-Moment Living in a Fast-Moving World






Anchored by Kayla AimeeSeamless by Angie Smith







Instead of offering packages that potentially charge for things you aren’t looking for, I customize each plan and book launch team to the individual needs of the client. It’s important to me that we talk through what would serve you best so that I can create a stellar plan with an accurate quote.

If you’d like to learn more, please fill out the contact information below. You can click here to open the form in a new window, if you prefer. The more information you can provide, the better!

In an effort to keep the form as short as possible for you, I’ve listed my most often requested services. However, if you don’t see what you’re looking for please do not hesitate to reach out. I’d love to hear from you and would be happy to chat and see if my VA services would be a good fit for you.

Please note: I only accept inquiries through this form (not email, Instagram DM, or Facebook Messenger). All form submission inquiries will receive a response within 5 business days.


  1. Bookworm Omaha

    How wonderful to have a dedicated Virtual Assistant and Book Launch Manager! Your commitment to supporting authors shines through, allowing them to shine in their creative pursuits. The behind-the-scenes work is undoubtedly the backbone of success, and your joy in serving adds a special touch. Authors can confidently focus on their craft, knowing they have a reliable partner in you. Cheers to the freedom you provide for creators to thrive! 🌟📚 #VirtualAssistant #BookLaunchManager #SupportingAuthors”

  2. Susan B Mead

    Beautiful. Yes, indeed every story does matter. PEOPLE matter. Simply beautiful. May God’s favor pour down upon you, Kaitlyn.

    • Kaitlyn Bouchillon

      Thank you so much, Susan! I couldn’t agree more – every story matters.

  3. Julia

    Katilyn you are a very gifted young woman. I ask God to Bless you in everything you do.

  4. Miriam Ayala

    Kaitlyn, You are a breath of fresh air!!! Blessings to you as you seek out your future endeavors…as you so eloquently stated the Lord has your back and you will succeed in all you plan out. I have read Holley’s books and love her expression in the Lord and I am looking forward to reading your’s as well. Enjoy your graduation it’s an event you will always remember ..even when you are my age with 40yrs of marriage and 8 grandbebe’s who call me Nana!!!!!

  5. Barbara W

    Kaitlyn…Congratulations on your graduation and all your accomplishments….Best wishes as you continue your journey in life!!



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